CRAFTY IS DISRUPTING A $200 BILLION*
SELF-EMPLOYED INDUSTRY

(*numbers are for the Brazilian market alone)

With the use of blockchain technology and augmented intelligence, Crafty will disrupt and decentralize the self-employed industry!

Our mission at Crafty is to tokenize the self-employed industry and create a new and revolutionary ecosystem for self-employed workers and their customers, based on the power of reputation as value and currency!




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Highlights

What is Crafty?

Crafty is a decentralized and free platform with the mission to tokenize the self-employed industry and create a new and revolutionary ecosystem for the self-employed workers and their customers, based on the power of reputation as value and currency!
Crafty's MVP, Diaríssima, has been successfully operating for almost 2 years in Brazil. It is present in 170 cities and has over 30,000 registered users.

THE CFTY TOKEN IS THE BASIS OF THE ECOSYSTEM

Our users will be rewarded with CFTY with each new evaluation provided, and will be able to use their earned CFTY tokens to pay for services and products from our partners offered within the platform, ensuring currency circulation.

REAL INNOVATION

Our business model is based on a U.S. patented pending Artificial Intelligence system, where each interaction and evaluation of jobs done are transparently registered in the blockchain.

WE'RE NOT THE UBER OF SERVICES

We are different! We are decentralized and we are free for our users to join and use our platform, making our customer acquisition much easier.

LIFE CHANGER APP

We are currently changing lives for better for almost 2-years by taking off middlemen and directly connecting people.

MARKET SIZE

Our first target market, Brazil, has over 23 million self-employed workers and is a $200 billion dollars market.

Crafty in a glance!

Crafty - The reputation value
Crafty - The reputation value

HOW IT WORKS?

It's all simple, direct and transparent. Our proposal is to promote the network and increase the value of reputation. In addition, we remunerate the user's participation.

1. CHOOSING THE PROFESSIONAL

Clients are looking for service providers of many specialties in the database. Crafty will recommend professionals that most fit with the client’s demand. Both parties have complete freedom to negotiate prices and dates.

2. SERVICE AND PAYMENT

On the scheduled date, the service is provided and paid directly to the professional using CFTY tokens or fiat. Users will have advantages by using CFTY instead fiat.

3. PAID EVALUATION

After the job done, client and contracted professional evaluate each other being rewarded with CFTY tokens for this.

4. USING CFTY

The users will be able to use their CFTY tokens to pay for services or buying products of our trading partners through the Crafty platform. AI will help to offer products or services that really matters for users, of course, from our selected business partners.

ROADMAP

  • April 2016 - February 2018

    Our All-Star MVP - Diaríssima

    • April 2016 - Launch of MVP Diaríssima in the São Paulo Metropolitan Region
    • April 2016 - Partnership with SENAC-SP
    • April 2016 - 5K downloads of our MVP app
    • July 2016 - Launch of MVP Diaríssima covering also Campo Grande (city)
    • August 2016 - 10K downloads of our MVP app
    • September 2016 - 5K users
    • January 2017 - MVP platform released for the whole Brazil
    • January 2017 - MVP reaches 100 cities
    • March 2017 - 20K downloads of our MVP app
    • April 2017 - 10K users
    • August 2017 - 40K downloads of our MVP app
    • October 2017 - 20K users
    • December 2017 - MVP reaches 160 cities
    • January 2018 – Pre ICO
    • February 2018 - 80K downloads of our MVP app
    • February 2018 - Over 30K users
    • February 2018 – ICO

  • Q2 2018

    • April / June 2018 – Planned integration with exchanges
    • April / June 2018 – Massive promotional campaign to acquire new users and business partners
    • June 2018 – Expansion from MVP to full platform in Brazil according to cap stages
    • June 2018 – Implementation of 30 additional professions into the platform

  • Q3 2018

    • July / September 2018 – Extended promotional campaign to acquire new users and business partners
    • September 2018 – In-App expanded wallet integration
    • September 2018 – CFTY token integration into Crafty Platform
    • September 2018 – Launch of reward system for user’s evaluations
    • September 2018 – Beginning of Crafty's internationalization according to cap stages
    • September 2018 - 50+ professions covered by Crafty

  • Q4 2018

    • October / December 2018 – Extended promotional campaign to acquire new users and business partners
    • November 2018 – Expansion of Crafty to other markets (internationalization) according to cap stages
    • December 2018 - Integration with financial market partners
    • December 2018 - 70+ professions covered by Crafty

  • Q1 2019

    • January – March 2019 – Use of AI to analyze user’s data and deliver meaningful recommendations of services and service providers as well as recommendations of partner’s products and services
    • January – March 2019 - Extended promotional campaign to acquire new users and business partners
    • March 2019 - 100+ professions covered by Crafty
    • March 2019 - Launch of CraftyX Exchange (according to cap stages)

  • Q2 2019

    • April - June 2019 - Extended promotional campaign to acquire new users and business partners
    • June 2019 – Implementation of Crafty’s personal assistance with basic AI functionality
    • June 2019 - 120+ professions covered by Crafty
    • June 2019 – Expansion of Crafty to other markets (internationalization) according to cap stages

  • Q3 2019 – Q1 2020

    • July/2019 - March 2020 – Extended promotional campaign to acquire new users and partners
    • September 2019 - Upgrade of Crafty’s personal assistance to use advanced AI functionality
    • October 2019 - Expansion of Crafty to other markets (internationalization) according to cap stages
    • February 2020 - Fully implementation of our U.S. Patented Augmented Intelligence Resource Allocation System and Method
    • March 2020 - 150+ professions covered by Crafty

Our MVP, Diarissima, was the product developed to test our company’s business model and serve as the basis for Crafty. Diarissima is already present in 170 cities around Brazil and has over 30,000 registered users.

Videos

Series of explanation videos about our concept, business model, monetization, patent and a lot more.

Video #1 - Greetings and welcome to Crafty
Video #2 - A brief introduction to our concept and business model
Video #3 - A bit about our investment strategy
Video #4 - Information asymmetry: the center of economic inefficiency
Video #1 - Greetings and welcome to Crafty
Video #2 - A brief introduction to our concept and business model
Video #3 - A bit about our investment strategy
Video #4 - Information asymmetry: the center of economic inefficiency

Team

A lean, dynamic, experienced and totally dedicated team.

Reinaldo Silva
  • CEO

Graduated in Computer Networks, former CEO of technology companies group, entrepreneur and investor in Diaríssima and scholar of cryptomoedas.

Normann Kalmus
  • CKO (Chief Knowledge Officer)

Economist, specialist in Knowledge Management, Logic Frame projects and Public Finance.

Alessandro Ferreira
  • IT Manager & Full-Stack Software Architect

Master of Science in Computer Science, researcher in AI, computer vision, deep learning and algorithm analysis.

Ricardo Bessa
  • Full stack developer

Graduated in Computer Science, postgraduate in Information Security, DBA and infrastructure analyst.

Daniel Freitas
  • Advisor

PhD in Computer Science, focusing on researching facial expressions on video using deep learning (TensorFlow and Python). Assistant professor in AI topics, software quality, algorithm and data structure.

Leopoldo Lopes
  • CLO

Lawyer, Specialist in International and Commercial Law, specialist in legislation of digital communication, lecturer.

Ricardo Mariano
  • Advisor

Singer and composer of the pair Munhoz & Mariano, partner-entrepreneur, investor and ambassador of Diaríssima.

Raul Eduardo Catalan Castro
  • Advisor for mathematical models and algorithms

Social Worker, Bachelor of Social Work, Postgraduate in Economics and Development, Postgraduate in Development Humans; Mg. Integral Project Management. Project Management Professional, Diploma in Applied Territorial Innovation; Diploma in Sustainable Territorial Development.

Vitor Mesquita
  • Full stack Developer focused on IOS

Experience developing Android and iOS mobile applications and back-end applications in Rails. Development experience with more than 3 years.

Humberto Bijos
  • Communications Coordinator

Marcelo Mendes
  • Full stack Developer focused on Web development

Graduated in Web Systems Development, postgraduate in Software Engineering, Systems Analyst.

Mirian Coura Aveiro
  • Advisor for integration with social organizations

Post-graduation in Public Management and Society / Technical in Educational Matters. Coordinator of the Technological Incubator of Popular Cooperatives of UFMS / BR

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